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Department of Defense

Local Digital Presence Optimization

Solicitation: FY26-RRB01
Notice ID: 30b7e4e0ce0b457aaa3b09363981b72d
TypeSources SoughtNAICS 541890PSCR422Set-AsideSBADepartmentDepartment of DefenseAgencyDept Of The ArmyStateWAPostedFeb 20, 2026, 12:00 AM UTCDueFeb 25, 2026, 05:00 PM UTCCloses in 3 days

Sources Sought from DEPT OF THE ARMY • DEPT OF DEFENSE. Place of performance: WA. Response deadline: Feb 25, 2026. Industry: NAICS 541890 • PSC R422.

Market snapshot

Awarded-market signal for NAICS 541890 (last 12 months), benchmarked to sector 54.

12-month awarded value
$19,871
Sector total $5,796,258,355,399 • Share 0.0%
Live
Median
$19,871
P10–P90
$19,871$19,871
Volatility
Stable0%
Market composition
NAICS share of sector
A simple concentration signal, not a forecast.
0.0%
share
Momentum (last 3 vs prior 3 buckets)
+100%($19,871)
Deal sizing
$19,871 median
Use as a pricing centerline.
Live signal is computed from awarded notices already observed in the system.
Signals shown are descriptive of observed awards; not a forecast.

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Map for WA
Live POP
Place of performance
Washington • 98430 United States
State: WA
Contracting office
Tacoma, WA • 98430-5170 USA

Point of Contact

Name
Jeanie Lee
Email
Hyejin.lee11.civ@army.mil
Phone
Not available

Agency & Office

Department
DEPT OF DEFENSE
Agency
DEPT OF THE ARMY
Subagency
NATIONAL GUARD BUREAU
Office
JFHQ USPFO WA • USPFO WA PROCUREMENT • W7N6 USPFO ACTIVITY WA ARNG
Contracting Office Address
Tacoma, WA
98430-5170 USA

More in NAICS 541890

Description

The Washington National Guard is seeking sources to enhance the digital footprint of 12 local recruiting offices by implementing a comprehensive local search engine optimization (SEO) program. Currently, potential recruits face difficulty in locating, contacting, and verifying the legitimacy of our local stations through online channels. This results in missed lead-generation opportunities and a weakened local brand presence. 

Interested vendors should respond to this sources sought with capabilities statement outlining recent/relevant experience and how they are able to meet the intent of this requirement. The government is using this market research to determine availability of sources, so please be sure to include name of business, government points of contact, Unique Entity ID (UEI), Cage Code (as applicable), business size type/socio-economic status as represented/registered in the System for Award Management (SAM), and
GSA Schedule/Contract number if applicable.

Files

Files size/type shown when available.

BidPulsar Analysis

A practical, capture-style breakdown of fit, requirements, risks, and next steps.

Analysis is being generated for this notice. Check back shortly.

FAQ

How do I use the Market Snapshot?

It summarizes awarded-contract behavior for the opportunity’s NAICS and sector, including a recent pricing band (P10–P90), momentum, and composition. Use it as context, not a guarantee.

Is the data live?

The signal updates as new awarded notices enter the system. Always validate the official award and solicitation details on SAM.gov.

What do P10 and P90 mean?

P10 is the 10th percentile award size and P90 is the 90th percentile. Together they describe the typical spread of award values.