America250 Marketing and Communications Strategy, Creative Development, and Campaign Execution Support Services
Presolicitation from STATE, DEPARTMENT OF • STATE, DEPARTMENT OF. Place of performance: Minato-ku, Tōkyō • 107-8420 Japan. Industry: NAICS 541890 • PSC R708.
Market snapshot
Awarded-market signal for NAICS 541890 (last 12 months), benchmarked to sector 54.
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Point of Contact
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Description
Please note this solicitation is not ready to be issued as of this date. The Embassy of the United States in Tokyo, Japan, will launch the solicitation on the SAM.gov website when it is available.
The Government may award the Purchase Order based on the initial quotation without discussion. The resultant contract/Purchase Order will be firm fixed price.
The Government is planning a pre-quotation conference and the date for this conference will be in the solicitation.
All contractors shall be registered in the SAM (System for Award Management) Database https://www.sam.gov prior to submitting a quotation pursuant to FAR provision 52.204-7. Therefore, prospective quoters are required to register prior to the submittal of quotations.
Electronic Submission/Responses:
This opportunity allows for electronic responses. Please submit your quote prior to the response date and time. Please ensure your email with your quote does not exceed 15MB, if it does then you might have to send more than one email.
Files
Files size/type shown when available.
BidPulsar Analysis
A practical, capture-style breakdown of fit, requirements, risks, and next steps.
The upcoming solicitation by the Department of State for America250 marketing and communications strategy services emphasizes the need for creative development and campaign execution support. Notably, the Embassy in Tokyo plans to conduct a pre-quotation conference, which will be crucial for bidders, as initial quotations might lead to contract awards without further discussions. This is a firm fixed-price contract, and all contractors must be registered in the SAM database prior to bidding.
The buyer is looking to secure services that include strategic marketing, creative development, and execution of campaigns as part of the America250 initiative, emphasizing effective communication and outreach.
- Develop marketing strategy aligned with America250 goals
- Create engaging communication materials
- Execute campaigns to promote America250 initiatives
- Measure and report on campaign effectiveness
- Completed quotation that adheres to submission guidelines
- Evidence of registration in SAM
- Company portfolio showcasing relevant work
- Proposed pricing structure for firm fixed-price contract
Source coverage notes
Some notices publish limited source detail. Confirm these points before final bid/no-bid decisions.
- Specific dates for pre-quotation conference unknown
- No clear timeline for the solicitation release
- Detailed budget or funding information not provided
- Scope of the campaign themes is vague
- No defined metrics for success in the solicitation description
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