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University of Arkansas

Global Campus Digital Media Marketing Issuing campus - University of Arkansas Fayetteville (UAF) RFP Document Standard Terms & Conditions (Signature Sheets) Addendum # 1 - 11/13/25 Q&A Addendum #1 - 11/24/25 Addendum # 2 - 11/24/25 Notice of Bid Opening Event Intent to Award - 02/06/26

Solicitation: RFP11032025
Notice ID: edu_uark__RFP11032025
DepartmentUniversity of ArkansasStateARPostedDueDec 04, 2025, 11:59 PM UTCExpired

Federal opportunity from University of Arkansas. Place of performance: AR. Response deadline: Dec 04, 2025.

Market snapshot

Baseline awarded-market signal across all contracting (sample of 400 recent awards; refreshed periodically).

12-month awarded value
$533,953,549
Sector total $533,953,549 • Share 100.0%
Live
Median
$139,000
P10–P90
$30,125$967,312
Volatility
Volatile200%
Market composition
NAICS share of sector
A simple concentration signal, not a forecast.
100.0%
share
Momentum (last 3 vs prior 3 buckets)
+100%($533,953,549)
Deal sizing
$139,000 median
Use as a pricing centerline.
Live signal is computed from awarded notices already observed in the system.
Signals shown are descriptive of observed awards; not a forecast.

Related hubs & trends

Navigate the lattice: hubs for browsing, trends for pricing signals.

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Place of Performance
Not listed — check the files for details.

Applicable Wage Determinations

SAM WDOL references matched to this opportunity's location and scope language.

WD Directory →
Best fit for this contractDavis-Bacon
AR20260171 (Rev 0)
Match signal: state matchOpen WD
Published Jan 02, 2026Arkansas • Pulaski
Rate
CARPENTER, Includes Form Work
Base $13.83Fringe $0.00
Rate
CEMENT MASON/CONCRETE FINISHER
Base $13.94Fringe $0.00
+37 more occupation rates available in the full WD.
View more for this contract
3 more WD matches and 37 more rate previews.
Davis-BaconBest fitstate match
AR20260171 (Rev 0)
Open WD
Published Jan 02, 2026Arkansas • Pulaski
Rate
CARPENTER, Includes Form Work
Base $13.83Fringe $0.00
Rate
CEMENT MASON/CONCRETE FINISHER
Base $13.94Fringe $0.00
Rate
FENCE ERECTOR
Base $12.69Fringe $0.00
+36 more occupation rates in this WD
Davis-Baconstate match
AR20260148 (Rev 0)
Open WD
Published Jan 02, 2026Arkansas • St Francis
Rate
CARPENTER (Form Work Only)
Base $18.87Fringe $0.00
Rate
CARPENTER, Excludes Form Work
Base $15.92Fringe $0.00
Rate
CEMENT MASON/CONCRETE FINISHER
Base $14.36Fringe $0.00
+34 more occupation rates in this WD
Davis-Baconstate match
AR20260167 (Rev 0)
Open WD
Published Jan 02, 2026Arkansas • Lincoln
Rate
CARPENTER, Includes Form Work
Base $17.00Fringe $0.00
Rate
CEMENT MASON/CONCRETE FINISHER
Base $16.38Fringe $0.00
Rate
HIGHWAY/PARKING LOT STRIPING: Operator (Striping Machine)
Base $13.25Fringe $0.00
+34 more occupation rates in this WD
Davis-Baconstate match
AR20260055 (Rev 0)
Open WD
Published Jan 02, 2026Arkansas • Madison
Rate
CARPENTER, Includes Form Work
Base $17.50Fringe $0.00
Rate
CEMENT MASON/CONCRETE FINISHER
Base $16.11Fringe $0.00
Rate
ELECTRICIAN
Base $22.88Fringe $7.19
+8 more occupation rates in this WD

Point of Contact

Not available

Agency & Office

Department
University of Arkansas
Agency
Not available
Subagency
Not available
Office
Not available
Contracting Office Address
Not available

Description

RFP11032025 - Global Campus Digital Media Marketing Issuing campus - University of Arkansas Fayetteville (UAF) RFP Document Standard Terms & Conditions (Signature Sheets) Addendum # 1 - 11/13/25 Q&A Addendum #1 - 11/24/25 Addendum # 2 - 11/24/25 Notice of Bid Opening Event Intent to Award - 02/06/26

Files

Files size/type shown when available.

BidPulsar Analysis

A practical, capture-style breakdown of fit, requirements, risks, and next steps.

Updated: Feb 21, 2026
Client-ready brief
Executive summary
medium confidencegpt 4o mini

The University of Arkansas Fayetteville is initiating the RFP11032025 for Global Campus Digital Media Marketing, with a response deadline set for December 4, 2025. Several addendums, including Q&A and terms and conditions, have been issued, providing critical insights for potential bidders. Key dates include a Notice of Bid Opening on February 6, 2026, making it essential for bidders to review all documents thoroughly.

Digital marketingHigher educationGlobal outreachBranding strategyCampaign effectiveness
What the buyer is trying to do

The University of Arkansas aims to procure services for digital media marketing to enhance its global campus outreach and engagement.

Who should pursue this
  • Digital media marketing agencies with experience in higher education
  • Firms with a strong portfolio in global marketing campaigns
  • Strategic consultants in academic branding and outreach
Work breakdown
  • Review of RFP Document and Addendums
  • Development of Marketing Strategy
  • Implementation Plan for Digital Marketing
  • Measurement and reporting of campaign effectiveness
Response package checklist
  • Completed RFP Document
  • Standard Terms and Conditions acknowledgement
  • Signature sheets as per addendums
  • Detailed proposal including timelines and costs
More BidPulsar strategy notesCompliance, pricing, teaming, risks, questions, and coverage notes
Compliance notes
  • Adherence to all specified terms in the addendums
  • Submission by the deadline of December 4, 2025
  • Inclusion of all requested documentation
Pricing strategy
  • Competitive pricing reflective of digital marketing services
  • Flexible pricing structure to accommodate varying scopes
  • Transparency in cost breakdown is crucial
Teaming and subs
  • Consider teaming with graphic design firms for marketing collateral
  • Collaborate with analytics firms for effective measurement strategies
  • Engage local universities for additional insights and partnership opportunities
Risks and watchouts
  • Changes in addendums may alter project scope unexpectedly
  • Competition could be high, requiring a strong unique value proposition
  • Potential delays in decision-making could affect implementation timelines
Smart questions to ask
  • What specific outcomes are expected from the digital marketing campaign?
  • Are there any existing partnerships that could influence the approach?
  • What metrics will the University use to evaluate campaign success?
Source coverage notes

Some notices publish limited source detail. Confirm these points before final bid/no-bid decisions.

  • Details on the performance period
  • Specific budget constraints or ranges
  • Target audience demographics for the marketing efforts

FAQ

How do I use the Market Snapshot?

It summarizes awarded-contract behavior for the opportunity’s NAICS and sector, including a recent pricing band (P10–P90), momentum, and composition. Use it as context, not a guarantee.

Is the data live?

The signal updates as new awarded notices enter the system. Always validate the official award and solicitation details on SAM.gov.

What do P10 and P90 mean?

P10 is the 10th percentile award size and P90 is the 90th percentile. Together they describe the typical spread of award values.