VDH Tobacco Control and Chronic Disease Marketing, Communications, and Media

Revised: March 18, 2025 Page 1 of 55 Agency of Human Services/Department of Health 133 State Street, 5th Floor | Montpelier VT 05633-8000 802-828-2211 phone |802-828-2222 fax http://bgs.vermont.gov/purchasing SEALED BID REQUEST FOR PROPOSAL Tobacco Control and Chronic Disease Marketing, Communications, and Media ISSUE DATE February 2, 2026 QUESTIONS DUE February 16, 2026 – 4:30 PM (EST) RFP RESPONSES DUE BY March, 09, 2026 – 4:30 PM (EST) PLEASE BE ADVISED THAT ALL NOTIFICATIONS, RELEASES, AND ADDENDUMS ASSOCIATED WITH THIS RFP WILL BE POSTED AT: http://www.bgs.state.vt.us/pca/bids/bids.php THE STATE WILL MAKE NO ATTEMPT TO CONTACT INTERESTED PARTIES WITH UPDATED INFORMATION. IT IS THE RESPONSIBILITY OF EACH BIDDER TO PERIODICALLY CHECK THE ABOVE WEBPAGEFOR ANY AND ALL NOTIFICATIONS, RELEASES AND ADDENDUMS ASSOCIATED WITH THIS RFP. STATE CONTACT: Kyle Emerson E-MAIL: sov.thepathforward@vermont.gov USE SUBJECT : TOBACCO AND DISEASE MARKETING http://bgs.vermont.gov/purchasing http://www.bgs.state.vt.us/pca/bids/bids.php mailto: sov.thepathforward@vermont.gov Revised: March 18, 2025 Page 2 of 55 1. OVERVIEW: 1.1. SCOPE AND BACKGROUND: Through this Request for Proposal (RFP) the Vermont Agency of Human Services, Department of Health (hereinafter the “State”) is seeking to establish contracts with one or more companies that can provide Tobacco Control and Chronic Disease Marketing, Communication, and Media services to promote behavior change, provide mass-reach and digital media, communications, and public health marketing to reduce the prevalence of tobacco and tobacco alternatives initiation and use, promote cessation, and to prevent and reduce chronic disease in Vermont. 1.2. CONT